The strategy making process defines the firm’s approach to alliances at one point in time. As the situation evolves, management must continually ensure alignment between its alliance portfolio and business needs. External conditions change, necessitating new capabilities. Strategic goals shift, as management pursues sustainable, profitable growth. And existing alliances alter, as they meet various challenges and successes. Portfolio management is the art of balancing these factors to maintain tight alignment to strategy. This involves redirecting individual alliances, and making add or divest decisions across the portfolio. Executives must regularly look at important alliances to consider changes in emphasis or direction.
True North Advisers’ unique team of Senior Advisers includes portfolio-savvy business leaders and world-class strategists. We help clients institute systematic, repeatable approaches to alliance portfolio management. Moreover, we coach and guide executives to enhance their ability to oversee their firms’ most important alliances.